This Year on Mar 9th, 2012 Barbie turned 53 and to honor the beloved doll, we decided to find out more about her creator, who in her own way is just as amazing as the doll we all love or at times love to hate.
Ruth Handler was born on the 4th of November 1916, in Denver, Colorado. Her parents Jacob and Ida Mosko where Polish immigrants, Her father left Poland to avoid serving in the Russian army, Ruth was the youngest of ten children. At the age of 16, Ruth met her future husband, Isadore Elliot Handler and they got married in 1938.
In 1942, the Handlers joined designer, Harold “Matt” Matson, using a merger of his name and Elliot’s name, they named the company Mattel, the business produced doll house furniture made out of scraps from Elliot’s picture frame enterprise.
露丝韩德勒女士出生于1916年11月4日，在科罗拉多州丹佛市。她的父母Jacob 和 Ida Mosko是波兰移民，她的父亲为了避免在俄罗斯军队服役而离开了波兰。露丝是十个孩子中最小的。在16岁时，露丝遇见了她未来的丈夫Isadore Elliot Handler ，他们在1938年结婚。
During the 50′s most dolls where still being made to look like infants, Ruth Handler noticed that her daughter preferred “to dress up adult paper dolls and pretend to be grown up“, she discussed creating an adult bodied doll to her husband, who presented the idea to the Mattel Directors.
During a family trip to Europe in 1956, Ruth Handler came across a German toy doll called Bild Lilli, the doll was intended for children but became popular amongst adults who enjoyed dressing her in he various fashions. Lilli was originally a cartoon created by German cartoonist Reinhard Beuthien for the Bild Zeitung news paper in Hamburg. The doll had been just what Ruth Handler had in mind, She bought one for her daughter and took 2 back to Mattel.
1956年，在一次去欧洲的家庭之旅时，露丝偶然看到一种叫Bild Lilli的德国玩具娃娃，那娃娃是供儿童玩乐的但许多成年人却喜欢用各种时尚流行来打扮这娃娃。Lilli原是由德国漫画家Reinhard Beuthien 为一名为Bil Reinhard 的报纸所画的卡通。那娃娃的设计就跟露丝心里一直策划着的想法一样，她为女儿买了一个并买了两个拿到美泰公司。
Ruth Handler re- designed the doll with the help of Jack Ryan and renamed the doll Barbie after her daughter Barbara. The doll was first shown at the American International Toy Fair in New York on the 9th of March 1959, the date is also known as Barbies official birthday.
Mattel acquired the rights to the Bild Lilli doll in 1964, The first Barbie doll wore a black and white zebra striped swimsuit and was available as a blonde or brunette, the first Barbie dolls were made in Japan.
Barbie’s 50th/ 芭比五十岁的生日
In 2009 Barbie turned 50 and to mark the occasion various events and special celebrations took place globally. New York Fashion Week :Matel inc set up a catwalk showcasing special creations from Vera Wang, Monique Lhuillier, Alexander Wang and Rag & Bone.
Italian Vogue: The Black Barbie Issue
On July 2009 to celebrate Barbie’s anniversary Italian vogues iconic edition; the Black Issue, was dedicated to Black Barbie. The issue was a collectors edition and contained everything from hair to fashion tips.
Although Barbie’s appearance has changed numerous time the most notable change was in 1971 when the doll’s eyes were adjusted to look forwards instead of sideways like the original model. The success of Barbie led to the creation of her boyfriend, Ken(named after the Handlers’ son), other Friends, family and pets where soon created and the Barbie brand became an outstanding line producing accessories, books, magazine and films for for children and young and adults, the dolls sells in over 150 countries.
The doll drew a lot of attention from feminists groups and others who claim that the doll’s figure promotes an unrealistic body image for young woman, leading to a risks that girls attempt to imitate her shape, Handler maintained that Barbie range of career and roles “was all about giving girls options”, “My whole philosophy of Barbie was that, through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has choices.” internationally Barbie has become a cultural icon and both the doll and its creator has been given honors to mark.
In 1968 Mattel launched the first African American doll in the Barbie range, Christie, although it had previously and unsuccessfully releases a Coloured version of Francie in 1967, Francie was a 1968 doll, marketed as “Barbie’s Modern cousin”. Black Barbie and Hispanic Barbie launched in 1980.